Vingroup stops producing mobile phones after three years

Vingroup decided to stop manufacturing mobile phones in an announcement broadcast on the afternoon of May 9, 2021 after three years of bringing the product to market - Photo: B.C

According to the new decision, VinSmart will stop developing televisions and mobile phones, switch to developing smart features on vehicles and houses to focus on the strategy of bringing VinFast towards its goal of becoming one of the leading brands in the world. the smartest and most convenient electric car companies in the world.

"The production of smart phones or TVs no longer brings breakthrough capabilities, creating differentiated value for users. Meanwhile, the development of special smart cars, smart homes. Smart cities, even creating smart cities... will bring a lot of benefits and outstanding experiences. Therefore, we are determined to put all our resources into this spearhead" - Mr. Nguyen Viet Quang, Vice Chairman and General Director of Vingroup, information.

Specifically, the focus will develop information - entertainment - services (Infotainment) features for VinFast cars with 150 Infotainment features about to be equipped. These features will create VinFast cars with different utilities, creating a competitive advantage in the global auto market.

The next is to focus on research, design and manufacture of electronic components, electric battery cells, complete electric battery systems and electric motors of all kinds, in order to increase the localization rate and ensure ensure high quality supply for VinFast.

In addition, VinSmart will also continue to promote current research areas on smart cities - smart homes and related IoT devices to bring a superior living experience to users.

Mr. Quang added that in order to put all their efforts into the new direction, VinSmart's factories will continue to produce existing phones and televisions until the end of the product's life cycle to supply the market. Then part of the factory will be used for outsourcing for partners, the rest will be expanded and adjusted to produce new products.

"Regarding the products sold on the market, VinSmart is committed to maintaining the warranty, repair and care as committed until the date the customer no longer uses the product. In particular, a part of the parts. The phone software design continues to research to upgrade and update the Vsmart phones sold on the market, "said Mr. Quang.

Previously, Vingroup announced that it would gather car development forces from overseas VinFast research institutes to its headquarters in Vietnam to ensure the progress of research and development and class for new car lines. At the same time, Vingroup has also in turn withdrew from retail, agriculture and aviation to focus on the core priority of automobiles.

VinSmart was born in June 2018, starting with the production of smartphones under the Vsmart brand. After nearly 3 years of development, Vsmart launched 19 phone models and 5 TV models to the market. In particular, Vsmart phones dominated the top 3 in Vietnam's smartphone market share and was honored as the best Vietnamese phone brand at Tech Awards 2020.